NIKE X SPOTIFY CampaigN
Campaign should visually communicate the concept of syncing fitness and music seamlessly, emphasizing the collaborative effort between Nike's fitness expertise and Spotify's music streaming platform. Through exciting Rewards and dynamic imagery and compelling messaging, the design should inspire participants to embrace a healthier lifestyle through synchronized workouts, leveraging the motivational power of music.
Date
June 2024
Scope of work
Campaign Design
Problem
The Fit Sync Challenge is a partnership between Nike and Spotify, aims to build fitness habit by integrating 21 days fitness Challenge on the launch of Infinity shoes series.
ChallEnge
The challenge targets active individuals seeking motivation and habuit building, enjoyment in their workouts . The campaign should visually communicate the concept of syncing fitness and music seamlessly, emphasizing the collaborative effort between Nike's fitness expertise and Spotify's music streaming platform.
ChallEnge
Through exciting Rewards and dynamic imagery and compelling messaging, the design should inspire participants to embrace a healthier lifestyle through synchronized workouts, leveraging the motivational power of music
CHALLENGE
The challenge targets active individuals seeking motivation and habuit building, enjoyment in their workouts . The campaign should visually communicate the concept of syncing fitness and music seamlessly, emphasizing the collaborative effort between Nike's fitness expertise and Spotify's music streaming platform.
CHALLENGE
Through exciting Rewards and dynamic imagery and compelling messaging, the design should inspire participants to embrace a healthier lifestyle through synchronized workouts, leveraging the motivational power of music
Back
NIKE X SPOTIFY CAMPAIGN
“Oreo On-The-Go” is a campaign catering to the fast-paced lifestyles of Indian families, especially children aged 6-18.With the tagline “Fuel for your adventures,” the campaign emphasizes Oreo’s convenience and portability, position-ing it as the perfect snack companion for school, picnics, trips, study breaks and everyday adventures.
Date
June 2024
Scope of work
Campaign Design
PROBLEM
The Fit Sync Challenge is a partnership between Nike and Spotify, aims to build fitness habit by integrating 21 days fitness Challenge on the launch of Infinity shoes series.